Vibra Healthcare Welcomes Travis Rich as CEO of Vibra Hospital of Richardson

Vibra Healthcare is pleased to announce the appointment of Travis Rich as the new chief executive officer of Vibra Hospital of Richardson. With extensive experience in strategic healthcare leadership across a variety of care settings, Rich is well-suited to guide the hospital in its mission of providing advanced, compassionate care.

As CEO, Rich will lead the multidisciplinary team at the 20-bed critical care hospital in Richardson, Texas, which specializes in treating patients with complex medical conditions such as ventilator dependency, multi-organ dysfunction, traumatic injuries, infectious diseases, and severe wounds. Under his leadership, Vibra Hospital of Richardson will continue to be a vital resource for the medical community, offering a care solution for patients requiring extended hospitalization.

“We are thrilled to welcome Travis back to Vibra,” said Wayne Mackey, chief human resources officer at Vibra Healthcare. “Travis is an inspiring leader with a proven track record and a clear, forward-thinking vision. Having previously led two hospitals within the Vibra network, Travis has an in-depth understanding of our mission. His passion for empowering others and dedication to clinical excellence perfectly complement Vibra’s values. We are confident his leadership will drive continued success at Vibra Hospital of Richardson.”

Professional photo of Travis Rich

As CEO, Rich will lead Vibra Hospital of Richardson, a 20-bed critical care hospital.

Rich shared his enthusiasm for joining Vibra, highlighting the vital role that critical care hospitals play. “It is an honor to join Vibra Hospital of Richardson,” said Rich. “I am eager to collaborate with the greater Richardson medical community to ensure we provide seamless, high-quality care that makes a lasting impact on our patients, their families, and the community at large. It is a privilege to work with such a dedicated team that delivers life-changing care every day.”

Rich also emphasized the importance of teamwork and professional development in healthcare. “The strength of any hospital lies in its people,” he said. “Exceptional care starts with a well-connected, highly skilled team. I am excited to work with the talented team at Vibra Hospital of Richardson and to support their continued success by ensuring every employee has the resources, support, and opportunities needed to thrive.”

Rich holds a bachelor’s degree in speech communications from Texas Tech University and a Master of Education in psychology and counseling from West Texas A&M University. In addition, he is a National Certified Counselor, Licensed Professional Counselor, Substance Abuse Professional, and Certified Employee Assistance Professional.

To learn more about Vibra Hospital of Richardson and its critical care services, visit www.vhrichardson.com